Jesús Helguera was a Mexican painter. He was hired by Cigarrera la Moderna, a tobacco company, to produce calendar artwork printed by Imprenta Galas de Mexico. Much of his work reflected his own fascination with Aztec Mythology, Catholicism, pin-up girls and the diverse Mexican landscape. His paintings showed an idealized Mexico and it was his romantic approach that gave his paintings the heroic impact that eventually made him famous. In 1940, he created what is arguably the most famous amongst his paintings, La Leyenda de los Volcanes, which was inspired by the legend of Popocatépetl and Iztaccíhuatl. It was later purchased by Ensenanza Objectiva, a producer of didactic images for schools. Many of his paintings would later be reproduced in a variety of different calendars and cigar boxes reaching households and businesses throughout Mexico.